UK General Insurance uses OpenContact inbound and outbound call centre services to
cost-effectively deliver high quality customer service and increase sales of their portfolio of products
Background.
ocus on the provision of niche general
insurance products to defined sectors and their vision is to become a unique supplier in the UK general insurance
market, focussed on delivering specialist
underwriting and fulfilment services to
meet the needs of distinct customer and distribution groups.
The Challenge.
In a highly competitive market UK
General understand that cost effective
solutions to win and retain customers is an essential part of being able to target
existing and emerging customers &
distributors that need something special, something tailored to their specific needs
- where competitors can't respond or
where it is below their premium
requirements for special attention.
As competitors downsize/centralise and
standardise UK General fill the vacuum that they leave, achieving success with
flexibility and speed of response. UK
General have fulfilment needs to support distributor requirements utilising leading edge technologies minimising costs and maximising speed to market/point of sale impact.
How We Did It.
OpenContact is an outsource contact
centre and fulfilment business, based in
Norwich. The family run and owned
business was established in 2000 and currently employs 70 staff.
OpenContact provides inbound and
outbound customer contact & fulfilment
services to a wide variety of
organisations including insurance providers, e-commerce retailers,
charities and travel & leisure
companies. Activities undertaken by the
organisation range from sales
processing, customer enquiry handling
and message taking, through to
document fulfilment, database
management and bulk mailings.
OpenContact can handle customer
contacts via the telephone, email, web, fax and post, and have a sophisticated,
fully web-enabled technical set-up to
support all services and requirements.
When UK General outsourced their
existing operation, OpenContact
transferred experienced and highly
trained agents for a seamless interruption free service.
With the benefit of increased flexibility
by multi-skilling existing agents
OpenContact were able to support the
peaks and troughs associated with a
wide portfolio of diverse insurance
products and deliver consistent service.
Results.
UK General and OpenContact work in a
mutually beneficial partnership
consistently achieving agreed service
levels and business objectives; working
together to continuously improve services offered to UK General customers.
The OpenContact partnership delivers high quality, effective and consistent service which allows for continued service improvements.