The Real Value of a Human Voice
The Real Value of a Human Voice - Why Smarter Outsourcing Delivers Better Service
In an age where automation and AI dominate the headlines, it’s easy to think that outsourcing customer contact means bots, scripts, and impersonal workflows. But the reality is different — and the best results come when digital solutions support, not replace, genuine human interaction.
At OpenContact, we’ve found that putting people first, supported by the right tech like live chat, chatbots, and CRM tools, produces the best outcomes for both businesses and their customers. It’s not about following trends — it’s about delivering what works: a flexible, cost-effective, and consistently high-quality customer experience.
Why the Personal Touch Still Matters More Than Ever
Despite the rise of digital channels, customers still value the reassurance and clarity that comes from speaking with a real person — especially when the matter is of importance to the customer.
Multiple studies continue to show that:
- Live agents remain the preferred contact method for high-value transactions, bookings, emotional purchases and complaints.
- Customers are more likely to stay loyal after speaking with an empathetic, capable human — especially when their problem is resolved quickly.
- Frustration with scripted or poorly trained agents (or bots) is one of the biggest drivers of customer churn.
Great service is about connection. And for UK-based organisations, that means a UK-based voice — someone who understands the nuance of tone, the cultural shorthand, and the expectations of British consumers.
The Problem with Handling It All In-House
Running an in-house customer support team sounds appealing — until you factor in the costs and operational demands. For many mid-sized UK businesses, these include:
- Recruitment, training, and retention of frontline staff
- Absence cover and out-of-hours support
- Technology and telephony systems
- Management time, QA processes, and reporting overheads
- Fluctuating contact volumes and seasonal peaks
Add it up, and inbound customer support quickly becomes a resource-heavy function — often one that takes time and attention away from core revenue-driving activity.
Why Outsourcing Makes Financial Sense
With a bureau model (where you only pay for what you use), companies can benefit from expert support without the commitment or cost of a full in-house team. This means:
- No fixed staffing costs — just a flexible monthly service fee based on usage
- Access to UK-based agents trained in your tone, brand, and processes
- Ready-made tech infrastructure: IVR, call tracking, live chat, CRM integrations and more
- Scalability to cover campaigns, events, or unexpected surges
- Built-in quality assurance, real-time reporting, and customer satisfaction tracking
Our team at OpenContact are customer service experts. We handle millions of customer interactions across phone, email, live chat and social — and we do it for businesses who know their CX is their competitive edge.
What This Looks Like in Practice
Let’s say your company gets around 3,000–4,000 customer calls a month. If you’re managing that in-house, you’re looking at the cost of full-time salaries, infrastructure, training, QA, and managerial oversight — easily £10,000+ per month. And that’s without accounting for peak periods or specialist channels.
Now compare that with a human-first, UK-based outsourced call centre model where you pay a per-minute or per-contact fee. With properly trained agents, smart routing, and tools like knowledge bases and CRM links, you reduce average handling times, increase first-contact resolution, and improve satisfaction — while staying in control of your budget.
You also avoid the need to overstaff for busy periods or maintain underused teams during quiet ones.
Why Our Clients Choose Human-Led CX
The most successful businesses understand that while digital tools are essential, they’re not a replacement for real engagement. They choose us because we:
- Deliver genuinely helpful interactions, not robotic scripts
- Understand the importance of brand tone and trust
- Respond rapidly to evolving needs and contact volumes
- Use technology to support — not replace — great service
- Are UK-based, GDPR-compliant, and transparent about performance
And perhaps most importantly, they know we care. We take pride in being an extension of your business, not just a bolt-on.
Ready to Explore Outsourced Customer Support?
Whether you're handling too many calls, struggling with response times, or looking to deliver a better service experience without hiring an internal team — we’d love to talk.
At OpenContact, we make customer contact easier, more cost-effective, and aligned to your values. We don’t just answer phones — we build lasting relationships between businesses and their customers.
Feel free to drop us a line or request a no-pressure consultation via OpenContact.co.uk/contact
by Fiona Brown on 30th July 2025